Multiple depth planes moving at different speeds. The foreground zooms past while the background barely moves. Cinematic depth.
After the cinematic zoom, the product card appears at the center. The visitor has traveled through the brand story to arrive at the offer.
Start free trialBackground, midground, and foreground each move at different rates to create parallax depth.
No Three.js, no WebGL. Pure CSS transforms driven by ScrollTrigger. Runs at 60fps on mobile.
The section spans 5 viewports of scroll, giving the parallax room to breathe and the zoom time to land.
Everything converges on the product card. The zoom narrows attention from wide ambient layers to a single call to action.
Flat websites scroll past you. Zoom parallax pulls you in. The physical sensation of depth makes the product reveal feel like a destination, not just another section. Brand storytelling sites and product launches use this to create emotional momentum before the CTA.